It’s Not Personal. It’s Business.

It’s Not Personal. It’s Business.

In Saving Private Ryan there is a beautiful scene set inside an abandoned church that Captain Miller (Tom Hanks) and his squad seek refuge in over night. In it, Captain Miller and Sergeant Horvath (Tom Sizemore) discuss how many men died under Miller’s command:...
5 Things I Learned When I Lost My Desk

5 Things I Learned When I Lost My Desk

I haven’t had a desk at Cerebra for just over 5 months now. Cerebra’s offices have a very open plan design to start with and Craig and I deliberately resisted the temptation of closed off offices (more about that here). I had, without much intention,...
The Customer Always Comes Second

The Customer Always Comes Second

“The shoemaker’s children are poorly shod.” One of the toughest and arguably most important lessons of the entrepreneurial journey – especially for those of us running agency businesses – is prioritising the needs of our own companies...
New Project: fitCal

New Project: fitCal

When Anna registered us for the Knysna half marathon early in 2013 I had no idea just how much of an obsession running would become for me. I’m not alone though – it seems my Twitter timeline and Facebook newsfeed are peppered daily with stories of people...
7 Things I Learned In Seven Years At Cerebra

7 Things I Learned In Seven Years At Cerebra

We announced recently that WPP acquired a majority stake in Cerebra. This exciting development is the culmination of years of hard work and preparation and we’re confident that the timing was perfect for such a partnership. Ok. Enough of the PR blab. I doubt you...