If you’ve stumbled across my blog because of the the Aston Martin post on Digg and this is your first visit, welcome!

My name is Mike. I’m a 26 year old South African entrepreneur. I spend most of my time translating tangible business value from Web 2.0 trends and technologies for South African corporations.

I have a small company of developers and marketers working with me and we’re doing some pretty exciting stuff. Part of that is educating companies in South Africa that consumers are evolving. The whole Aston Martin experience was testimony to the fact that some of them are really listening!

I trust you enjoy the site. Mail me if you have any thoughts, comments or inquiries about what I do or about the South African social media landscape in general.